Senior Account Director (Advertising / Branding)

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General Details
Location:
, DespatchEastern Cape
Advertised By: Agency
Job Type: Full-Time
Description

This position has primary responsibility for the leading and management of a few high profile clients within the global development sector. You will focus on the accurate and timely delivery of strategic and creative work, ensuring high impact results for the project which will be geared at driving change through campaigns in the areas of multi sectoral development, advocacy and awareness. This is the ideal role for someone who is motivated and driven by purpose, loves a strategic and creative challenge and knows what it takes to pull all the elements of an integrated campaign together to deliver results!

Responsibilities:

Business Development

Work closely with the Co-Founders of the company and senior members of the various teams to lead and drive proposal development

  • Work with other members of the agency to prepare responses to Requests for Information and Requests for Proposals from clients including project costing.
  • Ensure that clients are aware of all the services that the company can offer and have a solutions focused mindset at addressing the challenges our clients have.
  • Spot opportunities for new business and share them with the Co-Founder or fellow senior team members.
  • Actively sell the company's services and think of ways to make our work more impactful for clients.

Client Relationships

  • Build and maintain good client relationships, beyond just the transactions.
  • Participate actively and take a lead in client calls, run and control clients projects
  • Meet regularly with project teams to plan and progress project and client activity
  • Work strategically with clients to further their work in various areas of raising awareness, advocacy and development
  • Gather, share and act upon feedback from the client on campaign/project work to build reputation, learnings and adjust the approach for future projects.

Strategy

  • Plan and conduct research (Desktop and Field) to gain deep understanding of the complex issues our clients are working on.
  • Develop an understanding of marketing strategies and tactics that will be appropriate and effective within the specific context of multilateral organisations and the sensitivities of communicating in this environment
  • Develop an understanding of why creative work has been developed and its relevance to a client’s/project strategy
  • Work with Digital Analysts, strategists to clearly articulate and develop and clear strategy for each project/campaign that will effectively reach the audience and work with the various role players to implement that strategy

Creative

  • Develop ideas briefs, feeding in research / account / marketing knowledge.
  • Brief creative teams in a simple, concise, yet inspiring way, ensuring, at all times, t...
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