Permanent E-Commerce Manager

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General Details
Location:
, OtherNorthern Suburbs
Advertised By: Agency
Job Type: Full-Time
Description
Brand manufacturing company based in Blackheath has a vacancy for an E-Commerce Manager to drive their website management, analytics, content marketing and paid media campaigns
Duties:


Part of the marketing team and report directly to the Marketing Manager


Highly proficient in Woo Commerce, WordPress and Google Analytics


Strong technical knowledge of e-commerce system integrations, SEO an UX


Strong analytical and numerical skills, ability to summarise data and information clearly and efficiently


Strong experience using Excel for data analysis and reporting


Have the ability to focus on 6 different brands at the same time


Collaborate with the marketing manager to drive online sales


Implement and monitor a digital sales funnel and customer journey (path to purchase) for each brand


Grow converting website traffic


SEO/SEM


Drive the creation of landing pages and content


Optimise user experience whilst understanding the user journey


Website development and optimisation


Maximising online conversions and reducing cart abandonment


Mobile optimisation


Online merchandising


Campaign analysis


Ongoing website analysis


Report on our digital marketing overall performance


Competitor monitoring and analysis


Lead generation


Email campaigns & marketing automation


Driving positive customer reviews


Manage social media platforms with an agreed content plan


Manage FB and Instagram shop and explore new opportunities


Digital advertising campaigns


Identify the latest trends and technologies affecting our industry


Drive new and innovative growth online strategies


Manage and co-ordinate with external digital partners


Content creation and optimisation in line with the content strategy and SEO recommendations


Digital campaign budgeting and maximizing Agency partner’s performance and ROAS


Collaborate with internal and external teams


Manage online chat and admin team



Requirements:


Diploma in Digital Marketing or similar advantageous


A minimum of 3 years’ experience in an e-commerce function


Experience in an e-commerce setting essential



Website: http://www.helderbergpersonnel.co.za
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