Marketing Channel Manager

Job description

Dotsure Ltd has a vacancy in their marketing department for a channel manager.

The successful applicant will be responsible for improving customer consumption; planning and implementing customer presentations, overseeing account profiles, monitoring competitor activity and implementations of the marketing channel strategy for growing market share and communicating channel activities.

Responsibilities

• Act as a Marketing Consultant to Pet direct, Pet partner and Vet channels, driving demand and generate activities.
• Develop and manage internal/ external customer relationships
• Prepare action plans by account
• Assist in the development and implementation of target marketing plans as needed by internal and external stakeholders
• Develop and manage internal customer relationships
• Business alignment: Apply key business strategy focus areas into account planning and day to day delivery.
• Channel alignment: Build an account plan closely aligned to the Channel strategy and purposely develop on the strategic principals where specifically applicable to the account.
• Establish internal service level standards with the Network, Support and Solutions divisions to ensure the total customer partner experience
• Create and conduct proposal presentations  
• Build personal relationships with key staff within the channel
• Supervise execution of co-marketing activities by partners and/or vendor agencies
• Tracking and monitoring performance of all campaigns

Requirements

• Relevant marketing diploma
• 3-5 years of professional Partner/Channel/Distributor marketing experience from strategy to execution in a highly driven digital environment 
• Strategic and analytical thinker with the ability to work in an international virtual team with marketing, sales and product specialists and with business partners
• Demonstrate wide and proven experience in the digital marketing mix and therefore are able to consult and advise partners on their marketing strategy and execution, to drive pipeline growth