Junior CRM Coordinator

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Junior CRM Coordinator

Remuneration: negotiable Cost to company 
Benefits: Within the cost to company package
Location: Cape Town
Education level: Diploma
Job level: Junior
Type: Permanent
Reference: #Mich1434
Company: VGP Recruitment

Previously disadvantaged candidates will be given preference.
We have a super job opportunity for a junior CRM Coordinator at a renowned ISP’s Cape Town office. In this role you will be responsible for supporting the CRM Brand Manager and implementing CRM campaigns across email and dial. You will be required to execute all automated and manual workflow communications to achieve online conversion and ARPU targets. Are you the Customer Relationship Marketing specialist we’re looking for?
  • Coordinate and manage all workflow communication
  • Working closely with the MM + PM’s and product owners, implement any updates or add new workflow comms as required including Email + SMS
  • Email will include developing new templates and copy decks
  • Write and manage automated SMSs
  • Create and load Automated Emails and SMSs into Solid
  • Support sales and ops team with manual SMS as needed including emergency comms
  • Implement Email and dial campaigns
  • Support the BM to load and implement any email campaigns via Emarsys
  • Implement ad hoc email campaigns for operational comms
  • Brief new email creatives as needed
  • Ensure pricing and details are always updated and correct
  • Working closely with the dial administrator, provide and co – ordinate all dial campaigns in line with monthly and weekly plans
  • Load messaging and updates within existing customer online account
  • Work closely with the PO teams to ensure that the messaging opportunities within the online account (notifications/ headline banners/ banners) are loaded and updated in line with plans
  • Implement Ignite and corporate customer communication
  • Implement any email or SMS campaigns as required and directed by the BM
  • Acquisition using separate Mailchimp account

The successful candidate must have/be:
  • Marketing Degree or Diploma
  • 1 to 2 years’ experience working in a junior marketing role within a marketing team
  • Experience working on CRM or existing customer bases required
  • Experience using Emarsys email platform and fully understand this tool
  • Experience working on consumer brands. Those operating within Ecommerce and tech/IT category experience a distinct advantage
  • Corporate experience preferred
  • Strong understanding of base marketing, across communication channel including SMS, online media and dial, with exceptional email marketing campaign understanding
  • Strong online understanding and understanding of trigger-based marketing campaigns across channels, with specific focus on existing customers online accounts and other online channels including landing pages
  • High levels of written English required
  • Must demonstrate the ability to manage various campaigns, implement on time and deliver detailed and accurate reports
  • High action orientation and exceptional attention to detail
  • Takes initiative to solve problems and ask questions
  • Be able to operate in fast paced, pressurised situations
  • High levels of tech/ connectivity interest and understanding
  • High levels of initiative and self -management.

Should you not receive a response within two weeks, please consider your application unsuccessful.  

Company Description

VGP Recruitment is a specialist recruitment agency in the advertising, marketing, media, creative, digital, PR/communications and publishing industries.
Posted on 17 Mar 18:18


Michelle Snitcher
[email protected]
+27 21 422 1037

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