Digital Marketing Specialist: General Marketer

Digital Marketing Specialist – General Marketer

Location: Centurion
Reference: #JHB002937/SB
Company:


The digital marketing department of a leading financial institution is looking for an individual with a strong drive for digital marketing with knowledge and understanding of direct marketing, content marketing, affiliate marketing, PPC/SEO as well as display marketing in the digital marketing environment.
  • The ideal candidate will be enthusiastic about digital marketing and have the ability to adapt to the ever-changing landscape.
  • They need to be organised and detailed orientated with strong data analysis skills.
  • They must be able to work within a team across all levels of the organisation to drive growth. 
  • To perform this function effectively you must have a good understanding of online marketing methods and trends to drive brand awareness.
  • As a digital marketer, they will be responsible for implementing digital marketing campaigns as well as other digitally produced material. 
Qualification

A degree or post-graduate qualification in digital marketing or similar.
 
Experience  
  • Previous experience in an analytical environment will be advantageous;
  • More than three years of digital marketing and coordinating experience;
  • Strong understanding of digital marketing technologies within the Google Marketing Platform with a specific focus on Google Analytics and Google Ads (Google Ads Certification)
  • A good understanding of direct and affiliate marketing methods;
  • A good overall understanding of campaign and creative performance management. 


Posted on 18 Feb 13:42



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