Data Marketing Strategist

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Data Marketing Strategist

Remuneration: R42000 - R52000 per month Basic salary 
Location: Johannesburg
Job level: Mid/Senior
Type: Permanent
Company: Ad Talent Africa

Job description

A leading FMCG global business is looking for a digital marketing strategist.
Responsibilities:
  • Integrating data acquisition and data activation workflow throughout brand initiatives/campaigns
  • Data assessments and recommendations
  • Creation of brand-specific data strategies
  • Provide guidelines on how audiences, media touchpoints, and digital platforms need to form part of overarching consumer journeys
  • Ensure Data Acquisition is integrated into long term brand plans
  • Collaborate with partners to ensure we implement the correct principles to deliver optimal ROI
  • Collaborate across organization Pubs and Account Leads, to ensure efficient client service delivery
  • Build mutually constructive relationships across client teams to identify client opportunities and develop potential projects

Requirements:
  • (Higher certificate/diploma) or relevant tertiary qualifications/certifications
  • Five+ years either strategy/insights analysis/research –key being the ability to interpret data and identify trends and insights
  • Digital Strategy, measurement, and planning

Requirements

  • Data analysis
  • Digital media
  • Digital strategy

Posted on 15 Apr 17:23

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