Brand Manager

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Brand Manager

Remuneration: Negotiable depending on experience 
Location: George
Reference: #Grj000336/CH
Company: Dotsure

Dotsure Ltd has a vacancy in their Marketing Department for a brand manager.
dotsure.co.za does insurance but better, so we’re looking for a brand manager… But better!
You’ll need to wear many hats (creatively, strategically, and even literally – if you want), and be a hard-working, fun-loving talent with a proven history in Brand Management.
You should be the kind of guy or gal who immerses yourself in our brand, gets to understand our customers like they’re your BFFs, knows how to turn analytics into actionable items, and can lead and develop a team that works both virtually and in our offices in beautiful George on the Garden Route.
Your set of skills will come in handy in changing and developing how people perceive the brand, maintaining brand integrity across all company marketing initiatives and communications, and being the overall guardian of our rapidly growing brand.
If you fit the criteria below and see yourself in the setting above, give us a shout!
This position is permanent and will be based in the beautiful city of George, Western Cape.
Responsibilities:
  • Develop and deliver a coordinated integrated marketing plan that grows the brand and/or portfolios
  • Ensure brand consistency across all identified client touchpoints
  • Corporate identity roll-out
  • Brief and manage execution of campaigns
  • Strategically plan and manage brand image through Public Relations plans and protocols
  • Plan, manage and implement social media strategy
  • Plan, manage and implement gifting strategy (including Client, PR and CSI)
  • Strategic planning and execution of brand promises across all touch points
  • Ensure campaign monitoring and measuring records are set-up to assist with strategic planning
  • Stakeholder and selected team member management
  • Provide effective management of business activities that have to do with the strategic and financial growth within the brand
  • Coordinate with other heads of departments, integrating objectives and ideas for organisational growth
Min requirements
  • Relevant Marketing Diploma
  • Three to five years of professional Partner/Channel/Distributor marketing experience from strategy to execution in a highly driven digital environment 
  • Strategic and analytical thinker with the ability to work in an international virtual team with marketing, sales and product specialists, and business partners
  • Demonstrate wide and proven experience in the digital marketing mix and therefore are able to consult and advise partners on their marketing strategy and execution to drive pipeline growth.
The position will be filled in line with the Dotsure culture, values and Employment Equity policy and plan. Preference will be given to members of designated groups that are under-represented.
Posted on 11 May 08:29

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