Brand and Marketing Studio Lead/Traffic Coordinator

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Brand and Marketing Studio Lead/Traffic Coordinator

Remuneration: market-related 
Location: Cape Town
Type: Contract
Company: Cape Town Tourism

Brand and Marketing Studio Lead/Traffic Coordinator
Fixed term contract
In this position you will support the Brand and Marketing Manager by assisting in the development of and deploying of successful marketing campaigns and brand initiatives from implementation to ideation to execution. You will also ensure that our brand remains relevant, up-to-date and exciting, as well as aligned.
  • Coordinate the design studio and ensure the smooth running of creative workflow and administrative processes
  • Coordinate marketing campaign initiatives, e.g. events
  • Oversee the pipeline of work across the various marketing departments and/or other business units, developed project plans and campaign schedules when necessary that integrated output across the organisation
  • Maintain effective internal communications to ensure that all are informed of the integrated plans and their responsibilities within it
  • Provide creative input and get actively involved in the conceptualisation of ideas, collateral and campaigns, including the Visitors Guide and events
  • Negotiate contracts and manage vendors and suppliers, recommend cost-efficient practices without compromising on production
  • Maintain accurate records and management of all creative assets with the support of the Marketing Assistant and Corporate Services Controller
  • Ensure the chosen project management tool is used accurately and any potential issues highlighted to the various departments
  • Oversee the production of all creative work and ensure that is on time and in full delivery of the material
  • Custodian of the Love Cape Town and Cape Town Tourism brands, and ensure all creative elements produced follow the brand guidelines and make changes where necessary
  • Balance the creative goals with the principle of efficient and well-planned production
  • Measure and report on the performance of marketing initiatives and gained insight
  • Investigate opportunities for improvement and suggested new projects.

Competencies and other requirements:
  • 3-5 years’ relevant task tracking and project management experience, marketing preferred
  • Experience running with high-pressure projects and tight deadlines
  • Sound understanding of campaign and event planning and execution
  • Higher Certificate (NQF5) in a related field, Marketing, Project Management, Events
  • Ability to develop innovative solutions and bring dimension to our branding and campaigns
  • Thorough understanding of digital media, graphic design and video content development.
  • Excellent team management and communication skills
  • Excellent project management skills
  • Good eye for design and detail
  • Drivers licence preferred.

To apply, please register and logon to our careers section, on our website:   
Closing date: 31 August 2021
No telephonic enquiries will be attended to. Only shortlisted candidates will be contacted after the closing date.
Cape Town Tourism is committed to employment equity. In line with our employment equity plan, preference will be given to suitably qualified and experienced equity candidates.
Posted on 18 Aug 10:27

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